How do you prepare a 120 year old brand for viral success online? Brendan Hart knows from experience, and he has a realistic, no-nonsense perspective that we know you’ll appreciate. We pulled some strings to get him to join the panel that Guy Kawasaki will be leading. Together, the panel will put shape around the magic behind viral marketing, and discuss how they position themselves or their clients well for firestorms of buzz, sales and cred.
Brendan Hart
About Brendan
When it comes to digital media, Brendan’s seen it all. After starting at Discovery, he moved to the digital media division of National Geographic where he’s risen to the executive ranks as vice president of marketing and business intelligence. Brendan is a frequent speaker about topics relating to digital marketing and online publishing. He’s considered something of a search marketing guru, and he’s been at the forefront of adopting distributed content models through NatGeo’s widgets and social media initiatives, among other opportunities.
