From the category archives:

SPEAKERS

Brendan Hart on Going Viral at NatGeo

by Lindy Dreyer on May 26, 2009

How do you prepare a 120 year old brand for viral success online? Brendan Hart knows from experience, and he has a realistic, no-nonsense perspective that we know you’ll appreciate. We pulled some strings to get him to join the panel that Guy Kawasaki will be leading. Together, the panel will put shape around the [...]

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Rob Birgfeld knows a thing or two about associations, social media, and creating a buzz. Which is why he’s going to be so fantastic as the moderator of the session exploring association social media in action. He knows the questions that will get to the meat of what each organization is doing, having been an [...]

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Maddie Grant and Lindy Dreyer (that’s me) are very proud to be presenting in such great company. Seriously…we can’t wait! We’re working on putting together a really important session, affectionately called “Step Away from the Database - Integrating Social Media into Association Management.” It’s all about applying the concepts of word of mouth to your [...]

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Jeremy Epstein Helps Connect the WOM Dots

by Lindy Dreyer on May 26, 2009

Got “raving fans”? Jeremy does…including us! Jeremy will be hosting WOM Slam 3 in our honor and also leading us in an interactive discussion that will help us take our ideas and turn them into real change inside our organization.

About Jeremy
A “Marketing Navigator for the Attention Economy,” Jeremy helps his clients turn their communities of [...]

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Stephanie Miller on Viral Success with Email

by Lindy Dreyer on May 26, 2009

No one understands the importance of remarkable email better than Stephanie Miller. That’s why we’re psyched to have her on the panel discussion that Guy Kawasaki will be leading. Together, the panel will put shape around the magic behind viral marketing, and discuss how they position themselves or their clients well for firestorms of buzz, [...]

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Guy Kawasaki on Viral Marketing Magic

by Lindy Dreyer on May 26, 2009

Holy Kaw! As in Guy Kawasaki, leading a panel discussion at Buzz2009. How cool is that!? Guy will be directing the banter between a bunch of really fancy experts from outside of the association world. Together, they’ll put shape around the magic behind viral marketing, and discuss how they position themselves or their clients well [...]

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Andy Sernovitz, Buzz2009 Keynote

by Lindy Dreyer on May 7, 2009

We’re so excited to announce that word-of-mouth guru, Andy Sernovitz, will give the opening keynote presentation at Buzz2009 in Washington, DC on July 9. Andy will talk about the core concepts that drive word of mouth, how social media plays a part, and what associations can do to create buzz around the great work they [...]

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